e/The Eleventh Hour (branding)

Information
has gloss	eng: :This article is for the news branding. For other uses, see The Eleventh Hour. The Eleventh Hour and The Sixth Hour were brand names given to the eleven P.M. and six P.M. (respectively) local newscasts on NBC owned-and-operated television stations (such as WNBC-TV and KNBC-TV) from the mid-1960's until about 1974, when the NewsCenter branding began to be used. Other NBC affiliates not directly owned by the network also used this branding.
lexicalization	eng: The Eleventh Hour
instance of	c/Franchised formats